Do You Know These 8 Envelope Types?

If you think all envelopes are the same, you might want to think again. There are many types, and each has different benefits for different purposes. Some open on the short side of the envelope, for example, while others open on the long side. Each type has different...
Boost Conversion Rates with the Power of Positive

Boost Conversion Rates with the Power of Positive

Did you know that the words in the marketing copy of your emails and direct mail pieces can be seen as positive or negative? According to MECLABS, which researches how people make buying decisions, if your positive words outweigh the negative ones, you can boost your...
How to Use Storytelling in Your Marketing

How to Use Storytelling in Your Marketing

Guess what? Storytelling isn’t just for movies, books, and TV shows. It’s a powerful tool in marketing, too. When buyers feel drawn to your story, they become more connected to your brand and are more likely to buy. Here are three ways you can incorporate...

HBP Receives 2022 Best of Hagerstown Award

HAGERSTOWN September 21, 2022 — HBP, Inc. Hagerstown, MD has been selected for the 2022 Best of Hagerstown Award in the Commercial Printer category by the Hagerstown Award Program. Each year, the Hagerstown Award Program identifies companies that we believe...
Start Planning Now for the End of PostScript Type 1 Fonts

Start Planning Now for the End of PostScript Type 1 Fonts

It’s the end of an era. Adobe will stop supporting PostScript Type 1 fonts in January 2023. When the clock turns over, your Type 1 fonts will no longer appear in the font menus, and existing Type 1 fonts in your documents will appear as “missing...